![]() For example, for a chocolate bar, one can rate the bitterness, and for the comfort of the car, the sound volume of the engine. 1 corresponds not « Not enough at all », 2 to « Not enough », 3 to « JAR » (Just About Right), an ideal for the consumer, 4 to « Too much » and 5 to « Far too much ». ![]() These correspond to ratings ranging from 1 to 6 for one or more characteristics of the product of interest. Data collected on a JAR (Just About Right) scale.Preference data (or liking scores) that correspond to a global satisfaction index for a product (for example, liking scores on a 9 point scale for a chocolate bar), or for a characteristic of a product (for example, the comfort of a car rated from 1 to 10).Penalty analysis is a method used in sensory data analysis to identify potential directions for the improvement of products, on the basis of surveys performed on consumers or experts.
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